We started with a discovery process to understand the vision and requirements BRICK had in mind. We looked at other players in the sharing economy (power bank rentals, mobility, hospitality, co-working, etc) and explored the pros and cons of each. We created concept designs to explore different visual directions, settling on a bold, simple look based around geometric shapes developed as part of our build as you go branding.
Redmind acting as CTO was also responsible for:
Creating a platform that quickly scaled to new markets (Australia, Georgia, Turkey, Germany)
Replacing the software the hardware used to communicate to the database and the application
Providing a Talent Accelerator mob to push the product further, the TA mob build an internal sales application.